Welcome to the FT HUB
quickstart brand guide
Colours
Frontier Teal
#1A807D
Digital Cyan
#42D6D1
Future Navy
#334267
Electric Yellow #F2F465
Technical Grey
#EFEFEF
Mechanical Slate
#343047
Fonts
Headings
For headings we use the font Exo 2. If you can’t find it in the font menu on your computer you can download and install here: https://fonts.google.com/specimen/Exo+2
Body text
For headings we use the font Open Sans. If you can’t find it in the font menu on your computer you can download and install here: https://fonts.google.com/specimen/Open+Sans
Alternative headings
If, for some reason, you cannot use and install Exo 2, and you have exhausted all options Verdana Bold is our alternative font.
Logos
Copy and paste these logos for use in your documents. Avoid changing the logo in any way by stretching, altering colours, or adding words. Varitations on the logo can be found in the Brand Center in your Teams Workspace.
FCDO logos
Copy and past these logos to include in your documents. The RED logo is only needed on documents which are internal to the FCDO.
Icons
For use where the full logo would be too small
Stickers
Copy and paste these stickers into your documents to add a touch of fun. Stickers are a great way to fill empty slides/documents. Remember that stickers shouldn’t look perfect - you’re encouraged to rotate them on a slight angle, layer and combine.
Futures stickers
Here are some stickers we made specifically for our Futures work
Templates
You’ll find templates for all the documents you’ll need to create in the drop down menu in teams
Useful links
Gallery
Find photos here from across FT projects to illustrate your work
Brand guidelines
Read the full brand guidelines here. This is a really useful resources to use when briefing external designers. It also contains guidelines for communicating on behalf of the Hub in all the right ways